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Behind the Scenes: The Making of our Private Label Living Video Series

by Gina Watters
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For more than 25 years, London Bay Homes has been creating the finest luxury custom homes in Southwest Florida featuring distinct architectural and design details that set them apart from the rest.  Every time a home is built, the goal is to deliver a residence that is as unique as the personality and tastes of its homeowner while also focusing on our commitment to a seamless, luxury homebuilding experience. 

Our Private Label Living process facilitates that commitment with four steps to luxury custom homebuilder success, but instead of explaining these steps through text, we gave the reigns to our branding agency, MilesDNA, to create a series of five videos with the purpose of explaining what Private Label Living means to potential and existing customers.  It starts with an introduction to give you a taste of what Private Label Living is all about (video above) then goes into detail to expand upon each step of the homebuilding process while featuring some of the talented individuals involved in creating your dream home.  We caught up with Matt Bailey, Quality Control Manager, to discuss what he feels existing and prospective clients should take away from these videos, as well as what happens when you get a great group of construction and marketing professionals together for a video project.

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What was your favorite part of shooting the video series? 

I enjoyed informing potential clients of what sets London Bay Homes apart from other custom homebuilders, and specifically how my position ensures quality.

How has this series of videos changed or enhanced what you think about Private Label Living and/or the London Bay Homes process? 

This video series has reinforced that Private Label Living is truly a Team Effort.  Many different teams and departments have to work together and be in sync to turn out the Private Label Experience.

What is the most important thing viewers should take away from watching this series?

Many companies build “houses” few companies build “quality homes.”

What was the funniest/most interesting thing that happened during filming?  

The film crew and assistants working behind the scenes to keep things light and fun…many times they would get you laughing and you had to refocus so as to not laugh/misread your lines yourself.

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Stay tuned as we release each step of our Private Label Living video series detailing our commitment to you.  You can also download our brochure or contact us to get more information on how our in-house team of architectural, design, and construction experts will guide you every step of the way through your custom home build.

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